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"It's all about the two extra rooms."

Written by Jamie Cheng 05/31/2006
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One of our readers summed up the value proposition of destination clubs: “It’s all about the extra two rooms.” The larger homes allow members to host friends and family members in a variety of destinations and with five-star service. “I’ve seen my parents and my brother more the past year than the previous five,” explained the member after joining a club.

Dream Catcher Retreats lists a variety of events that are well suited for destination club homes:

  • Birthday parties and celebrations
  • Family get-togethers
  • Reunions
  • Guys’ getaways
  • Girls’ retreats
  • Anniversary/romance

The chart below maps five luxury travel alternatives on the classic 2×2 matrix favored by management consultants. The number of locations defines one axis and the number of bedrooms the other. We’ve taken equity ownership out of the picture for this example.

d club alternatives.png

In the upper left quadrant, 5-star hotels provide upscale accomodations in many destinations. Private residence clubs, or PRCs, offer a similar product in a single destination. Both are typically 1-3 bedroom options. Second homes and villa rentals, in the bottom right quadrant, provide more bedrooms but share the PRC’s limitation of a single destination.

Destination clubs are the only luxury travel alternative that provide 3-5 bedroom accomodations in many destinations, blending the benefits of 5-star hotels with the size and privacy of second homes.

It’s easy to see the appeal of destination clubs. Finding exactly the right one will take a little work. Click here to register for our Decision Guide to Destination Clubs and request membership information from clubs that interest you.

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