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Director/VP of Marketing
We are hiring a senior level Director/VP of Marketing to own Helium Report’s consumer marketing strategy. You must be a world-class direct marketing expert and have experience with interactive ad agencies, email marketing programs, and search engine marketing to be considered for this role. Experience in a company with a recognized consumer brand is highly preferred.
Responsibilities
• Drive top-line revenue while constantly improving ROI
• P&L responsibility for multi-million dollar marketing budget
• Primary owner for agency relationships
• Recruit and manage marketing team
• Define and own customer acquisition and retention strategy
• Oversee brand positioning and consumer insights
• Combine analytical rigor and creative intuition to optimize direct response programs
• Partner with PR agency and executive team to develop a holistic marketing communications program
Requirements/Experience
You must have experience working in a senior marketing role at a top 1,000 website, Fortune 500 internet property, or leading online retailer.
• 10+ years of online direct marketing experience with one or more of the following metrics:
• Over $1 million in interactive media buys,
• More than 500,000 emails distributed each month, or
• Search marketing budget in excess of $250,000 annually
• Experience managing internal team and external agencies
• Must be intimately familiar with CPM, CPC, and CPA deals
• Experience with SEM, SEO, email, lead generation and traditional online media buying
• Strong leadership and management skills: create a vision, chart a path, and lead a team toward the goal
• Thrive in a startup environment
• BA/BS degree from a competitive institution; MBA highly preferred
What We Offer
• A competitive salary and bonus
• Equity participation
• Employer-paid health benefits including medical, dental and vision
• Desirable SOMA location: two blocks from AT&T Park
• Great commute options: MUNI, CalTrain, BART, ferries and easy freeway access
How to Apply
Send email to jobs@heliumreport.com with the subject line: Application for Director/VP of Marketing
• Include both a brief cover letter and your résumé in the body of your email
• Also, attach your résumé in Microsoft Word or PDF format
Please do not contact us if you are a recruiter. Helium Report is an Equal Opportunity Employer. We do not offer relocation packages, so please apply only if you live in the San Francisco Bay Area or plan to move here in the near future.



